Overview
A vibrant promotional poster created for Jeem Camp, a children’s educational and adventure program hosted by JeemTV. The campaign promotes a unique experience of learning, discovery, and play during a winter camp.
Objective
To design an engaging, colourful, and joyful poster that captures the spirit of exploration and childlike curiosity, while appealing to both children and their parents. The design encourages sign-ups through an emotional and visual connection with fun, education, and adventure.
Tools Used
Adobe Photoshop (compositing, character retouching, lighting)
Adobe Illustrator (logo adaptation, layout, and iconography)
AI-Generated Elements: Used Midjourney for stylized backgrounds and props (e.g., beach, climbing scene)
"Created while working under the Brand Department at beIN MEDIA GROUP. All rights and materials remain the exclusive property of beIN MEDIA GROUP."